✦ BRAND DESIGN

A BRAND THAT LOOKS AS GOOD AS YOUR WORK

Logos, colors, type, and everything that goes with them, designed so your business looks established, trustworthy, and impossible to mix up with the competition.

✦ BRAND WORK

BRANDS WE'VE BUILT

Every identity starts from scratch, built around the business, the people it serves, and the places it shows up.

Kasper Plumbing brand board: badge logo, wordmark, icon, business cards, van wrap, colors, and typefaces
PLUMBING · BRAND IDENTITY

Kasper Plumbing

Bold, driven, and serious about the work, just like the plumber behind it.

A young plumber with years in the trade and the reputation to back it up, starting his own company. We built a badge, wordmark, and wrench-and-drop icon that read clearly from a van door or a business card. Deep navy says trustworthy and established, while high-visibility orange comes straight from the jobsite, so the brand feels at home in the trades without looking like everyone else's.

Palette
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our fave!
Get Sippy raw juice brand board: logo, labels, imagery, colors, and typefaces
RAW JUICE · BRAND CONCEPT

Get Sippy

A raw juice brand with streetwear energy, and our favorite one yet.

The founder wanted bold, eclectic, and unapologetically loud, inspired by New York streetwear rather than clean green smoothie aesthetics. We built a hand-styled logo with a juice-splash mark, four labels color-coded to their hero ingredients, and handmade type that still reads at label size. It never made it to the shelf, but it was too good to leave in a folder.

Palette
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Biddeford Community Recovery Center brand board: logo, colors, typefaces, and applications
RECOVERY CENTER · BRAND IDENTITY

Biddeford Community Recovery Center

A calm, hopeful identity for a place people come to start fresh.

A recovery center has to feel safe before anyone walks through the door. A steady blue and fresh green surround a mark with a seed at its center, planted as a symbol of the new start BCRC helps people make. Friendly Montserrat type keeps it from ever feeling clinical or intimidating, and quiet imagery like stacked stones and raked sand keeps the whole brand grounded.

Palette
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Recovery Revival event brand board: logo, colors, typefaces, and event materials
ANNUAL EVENT · EVENT BRAND

Recovery Revival

The seed planted in BCRC's logo, grown into a tree for its annual event.

The tree carries two ideas: the revival of the seasons, and the seed we planted in the BCRC mark. The foundation BCRC is building grows into the community surrounding recovery, gathered together in its branches. Forest greens tie it back to the parent brand, while autumn gold and earthy brown give it the warmth of a celebration. Bold Montserrat headlines read easily on banners, shirts, and signage.

Palette
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New Levels Wellness brand board: logo, colors, typefaces, and imagery
THERAPEUTIC MASSAGE · BRAND REFRESH

New Levels Wellness

A woodland apothecary feel, with type that keeps it approachable.

Deep forest green, warm cream, and a soft clay accent give the practice a woodland apothecary vibe, with a mandala yin-yang mark that speaks to balance. Recoleta's soft, rounded serifs keep it friendly and approachable, a natural match for her clinical, results-focused style. The brand carries through her website, booking experience, and everything clients see.

Palette
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JPM Senior Services brand board: logo, colors, typefaces, and imagery
IN-HOME CARE · SENIOR FITNESS

JPM Senior Services

As warm and welcoming as the work itself.

Jen Meader helps older adults move better, stay stronger, and keep their independence, so her brand has to be easy for her clients to read. We designed her logo around legibility: a clean JPM monogram in a fine-line circle, with her name set in spaced serif capitals that read clearly at any size, on a business card or across the room. Ocean blue and dusty rose keep it calm and inviting, with a brushstroke of energy that matches the work she does.

Palette
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Stonegate Painting brand board: logo, colors, typefaces, and imagery
PAINTING CONTRACTOR · BRAND IDENTITY

Stonegate Painting

Old-world craftsmanship, in a brand as refined as the finish.

Stonegate's work is premium, so the brand needed to feel that way too. An ornate illuminated-letter S monogram and a classic Playfair Display serif give it a heritage feel, while charcoal, sky blue, slate, and sage read like a curated paint deck. It tells homeowners this is a painter who cares about the details before they see a single brushstroke.

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✦ WHAT'S INCLUDED

MORE THAN A LOGO

A logo is where a brand starts, not where it ends. Every brand package gives you a complete, consistent toolkit you can use everywhere.

Logo Suite

A primary logo, alternate layouts, and a simple icon, so you always have the right version for the space.

Color Palette

A set of brand colors chosen for your market, with the exact values for print, web, and signage.

Typography

Typefaces that fit your personality, paired for headlines and everyday text so everything reads as one brand.

Imagery Direction

The look and feel of the photos and graphics that go with your brand, so new content always fits.

Real-World Mockups

See your brand on business cards, vehicles, signage, and more before anything goes to print.

Brand Guide

A simple guide showing how it all fits together, so anyone working on your brand gets it right.

✦ THE PROCESS

FROM FIRST IDEA TO FINAL FILES

A clear process with no surprises. You always know what's happening next and what we need from you.

01

Discovery Call

A free 30-minute conversation about your business, your customers, and what you want people to feel when they see your name.

02

Direction

We research your market and competitors, then present design directions built around what makes you different.

03

Refine

You pick a direction and we refine it together, from the logo to the colors, type, and supporting pieces.

04

Deliver

You get your full brand kit, with files ready for print, web, and social, plus your brand guide.

✦ BRAND QUESTIONS

GOOD TO KNOW

Can you refresh my existing logo instead of starting over?

Yes. Sometimes a business has real recognition worth keeping, and a refresh is the right move. We'll talk through what's working and recommend the right approach.

What files will I get?

Your logos in the formats you'll need for print, web, and social, along with your colors, fonts, and a brand guide that shows how to use them.

Can you build my website too?

Yes. Building the brand and the website together is the smoothest path, since the site is designed around your new identity from day one.

YOUR BUSINESS
COULD BE NEXT

Free 30-minute consultation. No pressure, no jargon.
Just a straight conversation about what your business needs.

GET STARTED